A few days ago, the traditional Chinese spittoon was selling for 61 US dollars on Amazon. Such a thing has actually played new tricks abroad.
Searching for keywords such as spittoons, fruit plates, champagne buckets, etc. on various Amazon sites now basically fails to find Chinese spittoons.
The popularity hasn't been taken off the shelves, and many sellers' shops are gone
The popularity of traditional Chinese spittoons has aroused heated discussions among netizens. It is understood that Amazon has begun to remove the spittoons, the Spanish station has all been removed, and the Chinese spittoons of other sites are also being removed one after another. Many spittoons have been removed. My listing has become a dog.
However, in more serious cases, some of the seller's stores have been blocked because of this. It is understood that many spittoon sellers have received warning letters from Amazon.
It can be seen that the reason for closing the store is to provide incorrect information to the buyer. Although the popularity is very good, but for Amazon, such a joke will always be "trial".
In the new year, online retail sales in Europe and the United States continue to rise, and Amazon's transaction volume continues to rise, reaching historical highs again and again. What selections are worthy of our attention at this time? Here are some of the best-selling categories.
electronic product
With the extension of home office hours, the demand for related electronic products is also increasing day by day, with 64 million searches for accessories such as data cables and chargers.
Among them, AmazonBasics accounted for 30% of the traffic.
Searching for keywords related to chargers through JS has shown a strong upward trend in the past 30 days and 90 days. The search volume of "portablephone chargers" has increased by 1020% in the past 30 days.
Product selection recommendations: Electronic products are the second largest category on Amazon, with more than 10.2 million products. During the epidemic, with the increase in the number of people working at home, the demand for related electronic products such as chargers and data cables is also rising. The heat remained unabated in the second half of the year.
Although electronic products have little difference in consumer preferences among various sites and can be put on shelves at different sites at the same time, it is necessary to pay attention to the stocking plan and related certification issues of different sites to ensure product compliance.
Outdoor sportswear
As people work from home during the epidemic, more and more people are used to wearing comfortable and casual outdoor sportswear at home, so sales of related products have also risen sharply.
Although the traffic was basically the same as in previous years, the conversion rate rose from 8.1% to 10.7%, an increase of 2.6%, and the transaction volume increased by 5 million.
Product selection suggestion: Take sports shoes as an example. In the JS keyword ranking list, keywords related to sports shoes have shown an upward trend in the past 30 days.
Affected by the epidemic, in addition to the preference for lightweight and comfortable clothing at home, the demand for sports and fitness will also increase. Driven by this, the purchase of sports shoes and sportswear will also increase.
It is worth mentioning that most consumers who purchase outdoor sports on Amazon prefer more cost-effective products.
You can appropriately increase the scene graphs and related videos in the listing according to the current foreign situation, confirm your own style according to the aesthetics of your own site, and make timely replenishment for hot-selling colors and hot-selling sizes.
Home kitchen
Especially because of the epidemic, offline restaurant operations have been affected, consumers are increasingly cooking at home, consumption of kitchen supplies has also risen, the conversion rate has increased by 4.2%, and the transaction volume has increased by 7.8 million.
Searching for keywords related to towels through JS has shown a strong upward trend in the past 30 days and 90 days. The search volume of "beachtowels" has increased by 2468% in the past 30 days.
Product selection suggestion: Take towels as an example. During the epidemic, consumers in idle homes will spend a lot of energy on household cleaning, daily washing and care, etc., and the demand for daily household products such as towels will also increase.
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