Is Amazon holding two Prime Days? Sellers will welcome double burst orders?
Two Prime Days? Double the order?
I still remember how many sellers finally waited for Prime Day in mid-October last year.
Recently, many foreign media reported that Amazon's Prime Day in 2021 may not be held in July as in previous years, but will be held in June in advance. freight forwarding china
Some sources also said that this year Amazon’s membership day will not only advance, but Amazon’s management is also considering holding a second Prime Day in the fall.
This summer, the United States may usher in retaliatory consumption, and the demand of a large number of consumers will be released. If Amazon opens the membership day in advance, this is more like a competitive advantage for Amazon.
There is also speculation by foreign media that Amazon may want to improve its performance in the second quarter by opening its membership day in June.
In addition, there are other reasonable guesses-with the vaccination, consumers will be more inclined to travel in July, so the Prime Day time node in June will attract more potential shoppers.
Is Amazon holding two Prime Days? Sellers will welcome double burst orders?
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It is worth noting that if Amazon has another Prime Day in the fall, and the peak season of the year will follow, does this also mean that sellers will have more opportunities to burst orders?
After all, judging from the results of Prime Day last year, there are many sellers with soaring sales and orders.
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Amazon's global Prime membership exceeds 200 million
I still remember last year, before and after the Amazon Membership Day originally scheduled for July, there were many different Prime Day dates. However, due to restrictions on shipments and logistics, many sellers said that they have no expectations for Prime Day. Up.
Moreover, Amazon will have a wave of crackdowns before major events. Before Prime Day 2020, it is common for orders to plummet and comments to be deleted, not to mention the "god operation" that sellers often complain about, such as titles.
However, just a few days ago, Amazon Japan site suddenly lifted the shipping restrictions, which made a large number of sellers ecstatic. This year Amazon also let sellers sign up in advance. If Prime Day starts early, this is also good news for Japanese site sellers. , The seller of the replenishment can also replenish it.
Is Amazon holding two Prime Days? Sellers will welcome double burst orders?
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In a new letter to shareholders, it was revealed that the number of Amazon Prime members worldwide exceeded 200 million, and in 2020, this number has increased by 50 million.
The increase of 50 million members by Amazon in 2020 is indeed very impressive, depending on the seller's record this year.
In fact, whether Prime Day is advanced or delayed, whether it is once or twice, sellers must be prepared.
After the end of Prime Day in 2020, the global top-selling list is also freshly released. Home furnishing, digital electronics, nutrition and fitness products, art, handicraft products, etc. are all in the hot-selling category, sellers can also refer to it for guidance.
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