Reduce FBA costs and win at the starting line! !
Four-year Amazon veterans broke the news, using these 4 tricks to reduce FBA costs by at least 50%. Use these 4 tricks to reduce FBA costs by at least 50%.
Compared with self-delivery, Amazon FBA is much more worry-free, because there is no need to deal with shipments, no need to worry about timeliness, no need to worry about returns and exchanges, and there are fewer pits. It is the first choice for most Amazons. However, although FBA is convenient and worry-free, the cost is very high, such as storage fees, because the seller sends the goods to the FBA warehouse in advance. Once the sales volume is not good, the loss will be very heavy.
1. Plan ahead
Many sellers do not like to "calculate accounts" when doing Amazon, especially some novices. They are not clear about how much income they spend each month. How much stocking costs, how much advertising costs, and how much logistics costs are all a "mystery", which is getting more and more. Paying attention to refined operations is very unfavorable in the fierce competition.
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Before developing new products and starting operations, you should develop a detailed budget plan, list various costs, make a long-term plan, list each budget in detail, know where and how much money is spent, and be "in your heart" Only by fighting a well-prepared battle can the efficiency of funds be more fully utilized and the conversion rate increased.
2. Choosing the right product is more than half the success
There is a saying, "Being an Amazon depends on product selection for seven points and operation for three points", which shows the importance of product selection. When many novice sellers choose products, they just look at what is hot and sell them. In the end, they are in a mess. Try to choose some products with relatively high demand and few people. They are more "friendly" for new sellers. Way, unless you have enough financial and operational capabilities to overtake those explosive and big-selling corners.
For FBA sellers, logistics costs are also a consideration. Effectively reducing the cost of first-haul transportation and FBA will make the profits more substantial. Moreover, the recommendation fee charged by FBA for different products is also different. For example, the recommendation fee for backpacks is 3%, and for fashion products more than 20%, the profit of choosing products with lower recommendation fees will be higher.
3. Both packaging and logistics channels can be saved
In addition to product selection, the method to reduce FBA costs should also start from packaging and logistics channels, and choose the correct solution. For example, the packaging volume should be as small as possible without affecting product safety, and the space between the carton and the product should be filled with foam as much as possible. To ensure that the carton is not deformed during transportation, avoid using soft fillers. First, it may squeeze the carton during transportation and cause deformation. Second, it may cause an extra 1~2 cm length error for each box of goods. With large shipments, a few hundred boxes of goods may be more than a few square meters in volume.
In addition to packaging, FBA shipping should be used as far as possible if the time limit permits. This is the most economical logistics channel. This is the reason why we need to plan well. If you want to maximize the use of shipping by sea, you need to do it in advance. For the delivery plan, for example, the peak season needs to be shipped by sea 1 to 2 months in advance. This is because everyone is hoarding the goods, and the shipment is concentrated before the peak season, which will cause congestion and warehouse explosion, and the logistics cost will be much higher.
4. Don't forget to take this refund
Sellers can initiate FBA claims to Amazon and get refunds. Many sellers don't know this. An old seller who has been in the seller group for many years heard that this operation can be done. It was also very surprised that he bluntly said "lost 100 million" .
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Claiming refunds to FBA is because Amazon warehouses deal with tens of thousands of goods every day, putting on shelves, sending out goods, returning goods to warehouses and other operations, as well as various emergencies. Errors are inevitable, like " Errors in the quantity of goods in the warehouse, loss or damage in the delivery process, errors in the weight and dimensions of the goods, loss or damage in the warehouse, and misplaced product categories.” I believe most sellers have encountered them more or less, and these FBAs have caused The seller can get it back.
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